Viewing entries tagged
Christian Sylt

Auction Shows View Through the Lens of Formula 1

Lewis Hamilton snaps a photo from the cockpit of his McLaren for the Zoom Auction (Image Courtesy of Zoom Auction)

Would you like to own a photo taken by your favorite driver or team principal?  What if your bid for a piece of F1 history went to help a charitable cause, would you join in to help those in need?

Sebastian Vettel's favorite view in the Alps (Image Courtesy of Zoom Auction)

This is the concept of the Zoom Auction, a competition between the biggest names in Formula 1 to test their photography skills and auction their images to raise money for charity. Over 50 images make up the collection, all taken by the biggest names in Formula , including Lewis Hamilton, Damon Hil, and Sir Frank Williams. 

In partnership with motorsports auction specialists, Coy's of Kensington, the Zoom auction will be held tomorrow in the ballroom of the Wyndham Grand London Chelsea Harbour in London, England.  The evening event includes a 250 person VIP reception and live auction to be attended by many of F1's biggest names.  Though only a small group of Formula 1's fans will attend the event, anyone interested in participating in the auction is invited to bid remotely. More information about remote participation is availible on the official Zoom Auction website.

The auction is a unique concept, offering the chance for fans to obtain a special piece of Formula 1 history and see the world through the eyes of a Formula 1 driver or team principal. All proceeds from the event go to support the Great Ormond Street Hospital Children's Charity, a favorite of the Formula 1 Group and official charity of the British Grand Prix.