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Formula 1 Austin

USGP Emergency Preparations Briefing

The Combined Transportation, Emergency & Communications Center

// Situation

In a secure room in East Austin, a meeting was held to further explain the lesssons learned from the City's recent trip to Silverstone for the British Grand Prix. With representatives in several departments ranging from Transportation and Fire, to EMS and Police, the brefing was a chance to explain the steps being taken to ensure the success of the inagural Formula 1 United States Grand Prix in Austin.

We learned very quickly that the City of Austin and Travis County are working closely with Circuit of The Americas and other governmental agencies to coordinate all aspects of emergency preparations for the race track and Austin. Whether your a die hard racing fan or not, you've no doubt been very interested in how exactly the city will manage such an enormous crowd that expected to dwarf SXSW and ACL Music Fesitival.  In the briefing, we learned first hand that the city and county are taking the preparations very seriously and have been working for over a year on how to make things move smoothly come November.

In order to help desciminate this information to you as concise and clear as possible, we've edited the briefing down to 14 videos with targeting questions to the most important questions. If there are some unanswered questions, please feel free to ask below in the comments and we'll do our best to assist or explain further.

// Introduction

 

VIDEO: February Construction Update

The Statesman has been on top of construction updates at Circuit of The Americas for February, so we thought we'd revisit the location of our first video shot in Elroy so you can see the progress made in the past year.

Many, many thanks to everyone who supported us for a Social Media Award from Austin's largest newspaper, the Austin American-Statesman. For those of you wondering what F1 in Austin has to do with social media, hopefully this background helps:

The Austin Grand Prix utilizes social media to connect with motorsport fans around the world. Our goal is simple: to help people connect with F1™.

Via independent analysis and on-location accessibility, we're able to deliver insight that translates into conversations with local and international fans, consumers, business owners, industry players and motorsports media. We take the conversation past blogging and into real-time dialogue via daily updates on Twitter. We engage with curious fans via high-quality picture and content sharing on Facebook and deliver unique video content via our Vimeo channel. We launched our COME AND RACE IT e-commerce site to build our brand responsibly and we aim to consistently embrace the latest social media tools, such as Pinterest and Tumblr.

Ultimately, technology is about connecting. Social media is The Austin Grand Prix’s tool to enhance the connection between a sport and its fans. We understand that Formula 1 is the most technologically advanced sport and it’s coming to one of the most technologically advanced cities in the world: Austin, Texas. As Kerri explains, “It’s about a culture that breeds innovation and technology and we're really lucky to have this in such a forward thinking city. I think it's a perfect partnership.”

Because we share a deep passion for our hometown, The Austin Grand Prix also serves as a platform for education and interaction within the city of Austin. We support responsible and sustainable growth for Austin while helping fans around the world learn more about this amazing city. While excitement continues to build for an Austin F1 race in November, The Austin Grand Prix will continue to help novice and intermediate racing fans alike to connect with a technology-fueled sport.

We'll share the results of the nomination process as soon as we receive further details.

A giant Texas-sized THANK YOU for your continual support!

Racing Around in Austin - Weekend Recap

We are very sad to hear about the passing of Italian MotoGP rider Marco Simoncelli. You can read more about "Super SIC" and his motorcycle racing career here.

Last Friday we attended InnoTech - a business & technology conference in Austin - and got a chance to speak with Circuit of the Americas CMO Geoff Moore and Manoj Saxena of IBM. We look forward to sharing these exclusive interviews with you soon.

We'd also like to invite you to watch the inaugural Indian Grand Prix with us back at Six Lounge this Sunday. Here are the details:

Photo from Indian Grand Prix on Facebook - click for more

The Austin Grand Prix Downtown Watch Party Hosted by Six Lounge

Sunday, October 30, 1:30-4:30 PM

Six Lounge - 117 W. 4th Street, Austin, Texas

Watch the first Formula 1 race at the new Buddh International Circuit near Delhi, India. We are currently finalizing food and drink specials, and will have Robert DeGroff's F1 racing simulator for you to try out.

You can RSVP on Facebook or just show up on Sunday!